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Building the Ultimate F1® Fan Experience
@Formula1 has 831 million fans worldwide — most of whom never set foot on a track. So how does F1® keep that massive, global fanbase engaged and passionate 24/7? @DanielRicciardo how Formula 1® uses @salesforce understand their entire fan ecosystem and deliver perfectly timed, personalized messages to each one.
The result? A 25% boost…
Link to Video :https://www.technology-in-business.net/building-the-ultimate-f1-fan-experience/
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