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Apple takes aim at Google Workspace and Microsoft 365 with new hosted Business email
Summary
Apple is starting to deep their feet in the Business support market to provide their own Business email Platform.
Quotes
Quote
Apple is introducing fully integrated email, calendar, and directory services directly within the new Apple Business portal for up to 500 users. Businesses can use their own custom domain name or purchase a new one directly from Apple. Users get 5GB of free iCloud storage, but IT teams can easily upgrade users to tiers up to 2TB starting at just $0.99 per user per month.
My thoughts
Honestly... If I was Apple I would have started with just providing personal email solutions and then see about growing to a Business solution. Also Google and Microsoft come with Office applications both on the personal and Business side where Apple is just providing email solution. For apple to succeed in the Business market they need to provide the full Office Application experience, this is a big swing and a miss for apple to attract businesses.
Sources
https://9to5mac.com/2026/03/24/apple-takes-aim-at-google-workspace-and-microsoft-365-with-new-hosted-business-email/